FORGE · strategy & development studio

We bring ideas to life.

You bring the idea, whether it's a rough sketch or a project with a board deadline.

We help you figure out what to build.

Then we build it with you.

How it usually goes

Most ideas reach us after they've been stuck a while.

Usually the idea is good and the people are smart.

But nobody on the team has shipped enough products to know which question to answer first.

We help you think it through, test the risky parts early, and then build it with you. The plan and the product come from the same people.

1. What's the riskiest part?  Start here
2. Who is it really for?
3. What do we test first?
4. What can wait?
5. Build or buy?
6. Where does AI fit?

How we work

We're AI native.

We use AI in nearly every part of the work:

  • Research
  • Specs
  • Code
  • Tests
  • Review

What used to take a team this big……a small team builds now.

You see working software early instead of waiting months for a reveal.

Ways to start

What We Do

A few sessions, or a season

Strategy

Work out what to build first, what can wait, and what to test before you spend real money.

Six weeks

Anvil

An AI strategy you can defend, written from prototypes your team actually built.

When you know what you need

Development

Web applications, internal tools, native apps, and prototypes you can put in front of real users.

Right Sized

Scale as Needed

We stay small on purpose. When a project needs more hands, we bring in partners we trust, like Atlas & Studio and Drew Todahl.

Who we've built for

We have helped make things for the Museum of the Bible, the University of Oregon, and a lot of nonprofits working on hard problems.

Notre Dame Dropbox Google University of Oregon National Institutes of Health

What clients say

In their words.

“The sprint gave us something our usual meetings couldn't—a structure that made it safe to disagree. We'd been circling the same questions for years, but this process forced us to actually make choices. By the end of day two, we weren't just nodding along anymore. We were building something together.”
Dr. Jeff TodahlDirector, CSAW at the University of Oregon
“The flexible development process has made it possible for us to work together as a team and develop a solution that meets the needs and increases the value of the end result. Knowing that we can experiment and even make mistakes without them being incredibly costly is a huge comfort as we proceed into uncharted territory to help protect kids from child sexual abuse.”
Rebecca MartinState Director, North Carolina, kNot Today
“Dave's understanding of digital products and product strategy has been crucial as we move towards new solutions in a high-touch market. He's become an integral part of our team, leading workshops with stakeholders, vetting vendors, and developing a strategy for the museum. He's made our team stronger, and our product is set up for success in ways that are hard to even quantify!”
Peter GibbCreative Director, Museum of the Bible
“Working with Dave & his FORGE tools is amazing. He has an uncanny ability to cut through the AI hype and target the exact answers you crave, in record time. Dave isn't just a great guy to work with, he's a secret weapon on how to use AI to improve your business.”
Dave WittingPartner, DEPT® Agency

Bring it to us.

Rough sketch or board deadline, we'll help you figure out what to build, then build it with you.

Talk with Dave →